AtriumX Conference
February 27 - March 1, 2025
The conference that puts you in control— you create the content.
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AtriumX is more than just another pharmacy conference...
This first-of-its-kind event brings together forward-thinking pharmacy owners and industry experts to co-create sessions that address your biggest challenges. With a mix of interactive workshops, peer-led discussions, and real-time problem-solving, AtriumX moves beyond passive presentations to deliver a highly engaging, hands-on experience. You’ll gain access to proven strategies, practical tools, and a network of peers who share your commitment to growth and transformation.
Why AtriumX is a Can't Miss Event
Cutting-Edge, Peer-Driven Insights
You’re not alone on this path. The challenges you’re facing are complex and universal. Tap into the collective wisdom of pharmacy owners who’ve faced—and overcome—the challenges you’re facing. By sharing experiences and learning within a community, participants build resilient solutions together, addressing challenges more effectively than they could alone.
Hands-On, Interactive Sessions for Immediate Impact
Passive, one-to-many presentations often leaving the actionable ‘how-to’ insights out of reach. Our approach where the participants co-create the agenda and focus areas, ensures every session is directly relevant and impactful. This dynamic model empowers you with strategies you can put into practice right away, breaking the cycle of old results.
Network of Pharmacy Owners and Leaders
Connect with like-minded pharmacy owners and industry experts who believe in the power of real-time, customized learning. This first-come, first-served event attracts those committed to growth and transformation, providing opportunities for meaningful connections and shared insights. Together, you’ll uncover solutions that fuel sustainable success and lasting impact.
Join Us In Orlando This February
We’ve selected the stunning Margaritaville Resort in Orlando as the ideal location for AtriumX. This vibrant, centrally-located resort offers a mix of relaxation and adventure, making it easy for you to balance learning with leisure.
Here's How the Event Works
We’ve all experienced those traditional conferences – sessions filled with slide presentations or speakers that miss the mark on delivering real insights and practical ‘how-to’ information.
That’s not what AtriumX is about.
Here, you’ll be part of engaging, hands-on sessions that ensure you leave with practical, actionable insights. Join a group of pharmacy innovators from across the country for an event laser-focused on creating opportunities for in-depth conversations and relevant connections.
Set the Stage for Connection
Kick off with a warm welcome and interactive activities to create opportunities for connection and networking. In our facilitated Discovery Sessions, you’ll discuss the challenges you’re facing, the topics you want to explore, and who you’re looking to connect with. Your insights will shape the topics that matter most, which attendees will vote on during our welcome reception.
Engage in Peer-Led Learning
Throughout the conference, you’ll follow a personalized agenda with recommended breakout sessions, networking opportunites, and social breaks designed to maximize your experience. Day 2 is dedicated to tackling real-world challenges, featuring deep-dive peer-led sessions, engaging workshops, and focused conversations. Explore practical solutions, connect with others tackling similar challenges, and visit exclusive, hand-selected exhibitors.
Reflect, Recharge and Plan Your Next Steps
End with fresh ideas and actionable insights. Day 3 includes a closing keynote, collaborative sessions to solidify your takeaways, and dedicated time to organize your goals—so you return to your pharmacy with a clear plan and renewed energy to implement.
Why We Created AtriumX
After nearly ten years navigating the independent pharmacy conference circuit, Nicolette Mathey, founder and CEO of Atrium24 and Dotti pharmacy CRM software, saw a need for something drastically different. When she envisioned AtriumX, she didn’t want to create just another conference—she aimed to revolutionize how these events serve their attendees.
Reflecting on a key question, “Why do so many event programs stay the same when the market and attendee expectations continue to evolve?” Nicolette embarked on countless conversations and discovery sessions, digging deep into the events industry. The insight was clear: Attendee feedback is the most powerful guide for shaping a relevant and impactful event.
Through these insights, AtriumX was designed with a focus on what attendees value most:
- Workshops & Peer Learning
- Networking Opportunities
- Industry Trends
AtriumX is a conference built by listening, evolving to meet real needs, and challenging the status quo in event programming. Welcome to a different kind of experience, where your voice shapes the journey.