Why Wellness Is the Next Big Revenue Stream for Independent Pharmacies
The healthcare landscape is shifting — and fast. Patients are seeking out personalized, proactive care more than ever before. Direct-to-consumer wellness clinics like Ro, Hims, and Amazon One Medical are responding… but your pharmacy has one major advantage they don’t:
Trust.
In the recent Atrium24 webinar, Dr. Anne West, PharmD, and Jen Rolewski shared how independent pharmacies can leverage their patient relationships to compete — and win — by offering high-demand wellness therapies with a complete, done-for-you solution.
🎥 Watch the full webinar below:
“Patients are Ready. The Demand Is There.”
Anne West, PharmD, opened the webinar with a challenge:
“The wellness market is already huge — and it’s still growing. As independent pharmacy owners, we’re in the perfect position to offer therapies like NAD+, sermorelin, and glutathione because patients already trust us. Now it’s time to act.”
She broke down the differences between reactive care (treating illness) and proactive health (preventing illness), pointing to a clear trend: 80% of adults want better wellness care, but few know where to turn locally.
That’s where independent pharmacies come in.
What You Can Offer Today — and Why It Works
Here’s what Anne and Jen shared as the most profitable wellness offerings you can launch quickly:
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NAD+ Therapy: Cellular health & energy support
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Glutathione: A powerful antioxidant for detox and longevity
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Sermorelin: A popular therapy in the anti-aging space
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Liraglutide (Coming Soon): A game-changing GLP-1 for weight loss
And the best part?
You don’t have to figure it out alone.
“Everything is included — branded sell sheets, dosing guides, telemedicine access, and more,” said Jen Rolewski. “We designed this as a turnkey program to help pharmacies compete with big wellness brands right away.”
What You Get with Dotti + Atrium24
By joining Atrium24 and using the Dotti platform, pharmacy owners get access to a complete plug-and-play system:
✅ Start Your Free Trial with Dotti »
http://dotti.atrium24.io/sign-up
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Includes CRM, Rx tracking, and branded marketing materials
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PMS software integration
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Pharmacy-specific sales workflows
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Real pharmacy data insights
💊 Explore GPO Discounts »
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Access exclusive pricing on sterile injectables, GLP-1s, vitamins & more
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Save on the products patients want most in the wellness category
🩺 Join the Telemedicine Program »
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Expand your care offerings
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Seamlessly connect patients with providers
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Capture more revenue with every script
Don’t Get Left Behind — Join the Movement
Independent pharmacies are more than just dispensaries — they are care centers for the communities they serve. Patients want preventative care, wellness, weight loss, and anti-aging solutions from someone they know and trust.
This is your opportunity to lead that conversation.
“Pharmacies that take action now are going to dominate their market,” Jen emphasized. “The tools are ready. The support is here. It’s your time.”
📬 Stay Informed — Stay Ahead
Get more actionable insights like these, plus early access to new programs and updates:
👉 Join the Atrium24 + Dotti Email List Now »
This blog post is brought to you by Dotti, your partner in empowering independent pharmacies through advanced marketing and data analysis tools. With Dotti, transform the way you connect with prescribers and patients, and turn prescriber marketing into a cornerstone of your growth strategy. Learn more at www.atrium24.io