Independent pharmacies are under pressure.
Online fulfillment giants and retail chains are offering patients more convenience than ever. But there’s good news: telemedicine can level the playing field—and even tip it in your favor.
In our recent webinar, “Telemedicine Is the New Front Door to Your Pharmacy,” Atrium24’s founder Nicolette Mathey, PharmD, and clinical pharmacist Anne West, PharmD, shared how independent pharmacies can quickly implement telehealth to increase revenue, reach more patients, and stay compliant.
Here’s a quick recap of the most important takeaways—plus how you can get started today.
🚪 Why Telemedicine Is the New Front Door
“Telemedicine is heavily regulated at both the state and federal levels—you must implement it correctly. But when you do, it’s a game-changer.”
— Nicolette Mathey, PharmD
The way patients seek care has changed. Whether it’s wellness consults, 503B treatments, or weight loss support, patients are already online looking for fast and accessible options. If you’re not offering telehealth services, you’re leaving revenue—and patient relationships—on the table.
✅ Key Benefits for Independent Pharmacies
1. Expand Your Reach
Serve patients across your state—not just those who walk through your door.
2. Sell More High-Margin Products
Offer virtual consults for in-demand products like NAD+, glutathione, semorelin, and weight loss compounds.
3. Avoid PBM Pitfalls
Most telehealth-supported wellness offerings are cash pay, giving you cleaner margins and faster ROI.
4. Stand Out from the Chains
Chains may have convenience—but you have personalized care, flexibility, and the power of a custom-built telemed program.
🛡️ Compliance Matters—Get It Right from Day One
“Every state has different rules—especially around synchronous versus asynchronous visits. Make sure the platform you choose knows the law in your state.”
— Nicolette Mathey, PharmD
Nicolette emphasized the importance of choosing pharmacy-specific telemedicine platforms that are already compliant. Atrium24 has vetted platforms like XpediCare and iCare+, so you can launch quickly and confidently.
📈 Real-World Pharmacy Use Case
Atrium24 has implemented these systems in its own fulfillment pharmacy. According to Nicolette:
“We piloted this model and were able to integrate telemedicine with our GPO pricing, 503B vendors, and branded marketing tools. It’s a complete ecosystem that works.”
🧩 Want to Implement Telemedicine? Here’s How to Start:
Step 1: Join Dotti
Start your 14-day free trial here »
Step 2: Learn About the GPO Discounts
Save big on 503B products and more through our curated vendor network.
🔗 View GPO Information »
Step 3: Fill Out the Telemedicine Interest Form
Tell us you’re ready to get started, and we’ll send onboarding materials and platform setup links.
📄 Fill out the form here »
💬 Final Thoughts
Independent pharmacy isn’t just surviving—it’s evolving.
With the right systems in place, telemedicine can help you grow faster, serve smarter, and future-proof your business.
✉️ Stay in the Loop
📬 Want updates on upcoming webinars, wellness product trends, and pharmacy growth strategies?
Join our email list here »
We’re here to help you thrive.
This blog post is brought to you by Dotti, your partner in empowering independent pharmacies through advanced marketing and data analysis tools. With Dotti, transform the way you connect with prescribers and patients, and turn prescriber marketing into a cornerstone of your growth strategy. Learn more at www.atrium24.io